Back in November, Problogging.com (formerly BlogMedia) closed a deal that would sell the well known blogging news site - once owned by Duncan Riley - to an undisclosed buyer.
Matt explains why selling Blog Herald made sense for their business.
The more that we had thought about it - the more it made sense as a part of our efforts to refocus our company. We were wanting to focus more on the consulting end of blogging - we saw gaps in the area of blogging services that we believed that we could fill - and we knew that we enjoyed doing regular podcasts. And owning the Blog Herald was a time constraint on the things that we really wanted to…
I had the opportunity to interview Matt Craven about the sale.
Show Notes:
- Beer, Maryland Crab Cakes and G&M Crabcakes.
- Blog Herald Sold to an undisclosed buyer.
- Duncan Riley.
- Matt expresses mixed feelings about parting with Blog Herald.
- BlogMedia has been around since 1994. Matt began blogging in 2002. Professional Blogging in October 2005.
- Shaved heads in the cold suck! High of 15 F in Minneapolis Saturday
- Quote from original sale announcement in Feb: “This acquisition allows BlogMedia to become the news destination of choice for readers seeking technology news & information about blogs, blog networks, and professional blogging.”
- Why was the Herald originally purchased if it did not fit the vision and goals of BlogMedia.
- BlogMedia is now Problogging.com.
- No competition to Darren Rowse.
- Seeking to provide services for pro bloggers. Jobs Database, Affiliating, etc.
- Things learned from Blog Herald.
- How are the new owners going to handle the site?
- Advice provided to the new owner by Matt.
- 901am.com and David Krug.
- The blogging echo chamber and Jeremy Zawodny.
- ScrivsTyme podcast
- Mob mentality in the blogosphere.
- Jason Calacanis, Nick Denton, Chartreuse. Is there an era passing?
- Up and Coming: Tony Hung and Mil-bloggers.
- Musical Credits: Californication, Red Hot Chili Peppers; What’s the Frequency, Kenneth?, R.E.M.
Listen now to the podcast interview with Matt Craven of Problogging.com regarding the sale of the Blog Herald:
Download 28:31m, 26.1mb

About the Author: Aaron Brazell is the lead editor of Technosailor.com and a social media expert. His passion is to see companies and individuals use the internet and web technologies wisely and effectively to promote their brands and companies. He is the Director of Technology at b5media and is available for consulting.
[...] Check out a podcast with Aaron Brazell and I over at Technosailor. [...]
Thanks for the interview - I always have a blast chatting with you :)
Matt
[...] PSS: Aaron has an audio interview with Matt at Technosailor. If you enjoyed this post Subscribe to the Free ProBlogger Newsletter [...]
Nicely done interview Aaron.
Thanks Matt for talking to me and Peter for stopping by (again!). :-)
I really want to do more of these podcasts, on either end. Maybe I can come on Podherald sometime, Matt. :)
You are welcome anytime - plus I want to do more group discussions :)
m
[...] Aaron Brazell’s podcast interview with Matt Craven — hint: fastfoward to about 24:15 to hear some interesting comments about me and my blog. [...]
That was a pleasure to listen to, Aaron and Matt.
*curtsey*
Nice podcasts guys - you went through a lot of topics. You two sound like a natural pairing, should do more podcasts together.
And the intro and exit music: cool !