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Feb
13
2006

Communism and Adsense

Posted by: Aaron Brazell

This comes from the “ironic file”.

Darren posted an entry today about using Google’s Adsense on political blogs. His observation was that Adsesne, being an advertising tool that tries to determine relevant ads to serve based on the content of the page, is often unsuccessful on political blogs because it has a hard time determining what kind of politics (liberal or conservative) the blog contains and thus can often serve ads that are opposite of the political slant of the blog. While this makes sense (and perhaps why this blog does not perform well with Adsense), what was ironic was a comment made on that entry:

I agree, I manage an italian political (communist) web site and blog with little traffic. The website is named after “Palmiro Togliatti”, the Italian Communist leader that led the Italian Communist Party from 1927 to 1964. What is interesting is that the advertsing Adsense display on this website is often related to conservative news magazines! The click-throug rate is very low and I suspect that the peoples that clicks do this to generate cost for the political adversaries!

As was noted afterwards, does anyone find the irony in a blogger running a Communist blog and trying to use Adsense? :-)

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About the Author: Aaron Brazell is the lead editor of Technosailor.com and a social media expert. His passion is to see companies and individuals use the internet and web technologies wisely and effectively to promote their brands and companies. He is Business Development Manager for Lijit and he worked as Director of Technology at b5media from 2005-2008 and is currently an independent consultant.
Tagged: Advertising, Blogging, politics at 4:14 pm -
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      Jim Turner 2 years ago 1 point

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      When I read that comment today I had that thought immediately! A capitalist writing about communism trying to be a captialist and Iwould guess has communist readers.
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      http://www.onebyonemedia.com /people/e5720fb8073359eb7ae77cea07586b8d/
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      Aaron 2 years ago 1 point

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      It's so funny. :)
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      http://www.technosailor.com /people/d409f7e3d0b43dd41dcfbd58aa255601/
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      DY 2 years ago 1 point

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      I remember hearing something once, that went along the lines of:

      "It is as impossible now to be a true communist in a capitalist world as it will be to be a capitalist in a truly communist world."

      One could even apply that famous quote attributed to Lenin:

      "The capitalists will sell us the rope with which to hang them."

      Even communists have to pay for things like hosting somehow...
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      http://www.ycl.org.uk /people/b394e7a48d356fbd5ba975aaf20bcc85/
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